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About the firm

Boutique by design.

Bit Bros is led by practitioners who have built decision systems inside some of the largest manufacturers in the world. Every engagement is led by a partner and supported by specialist engineers and scientists from our network as the work requires.

Leadership

John Brandon Elam

John Brandon Elam

Managing Director

Make decisions, not dashboards.

John leads client engagements. He works with executives to find the decisions that carry the most value, and builds systems that planning teams trust and use.

He has led decision intelligence product development at Toyota, where the optimization products he led are tied to more than $290M in documented profit impact, and has also worked at AT&T. He is co-author of The Decision Factory and has spoken at DecisionCAMP, Nextmv DecisionFest, and on Lokad TV.

Adam DeJans Jr.

Adam DeJans Jr.

Technical Managing Director

Optimization and simulation for supply chain and logistics.

Adam leads technical design, from formulation and solver strategy to production architecture. He designs and deploys large-scale optimization and simulation systems for supply chain and logistics.

At Toyota North America he led a production allocation engine covering $60B in decisions, with a project-reported $390M incremental profit estimate. He has also built routing and fleet-sizing systems at Ford, engineered production solver deployments at Gurobi, and consulted for the Defense Logistics Agency. He is the author of The Decision Factory, with a foreword by Warren B. Powell, and of the MILP Optimization Handbook series.

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